I’m frequently asked for advice on blogging. In my programs, speeches, and recently here in the comment section of my blog, budding bloggers want to know what to do. On this Halloween day, the pumpkins are carved, candy is bought, and the costumes are complete. Today is a good day to share some new thoughts on blogging.

1. Take off your mask. Be real in what you write, authenticity is a good thing.
2. Just do it, start a blog, keep it simple, keep it fun. Don’t do it if it’s a chore.
3. Find your niche or specialty. Write from that perspective.
4. Subscribe to other blogs, learn from them. Many times it’s what you don’t like about someone else’s blog that helps you create one that is uniquely yours.

Just like a teenager going through puberty, I write in growth spurts. My rule of thumb is to publish this blog once-a-weekish or when the spirit moves me. When I don’t have anything to say, I don’t.

Creativity and wellness message for today: Risk trying something new, go out there without your mask.